Articulon Selected as Agency of Record for Vacation Property

RALEIGH, N.C. (November 25, 2009)—Articulon (www.articulon.com), a Raleigh-based public relations and marketing firm, has been selected as public relations agency of record for MainSail of Beaufort (www.mainsailofbeaufort.com), a 48-townhome development located in Beaufort, N.C.

“Articulon’s record of success makes it the perfect partner for this project,” says Richard Stockett, MainSail of Beaufort developer. “They are creating a buzz around co-ownership and the many great features the MainSail development offers.”

Articulon is tasked with building awareness of MainSail and educating the public on the benefits of co-ownership when considering a second home. The firm is concentrating media relations in cities within a three-hour radius of Beaufort, including the Triangle, Goldsboro, Greensboro, Greenville, Kinston, New Bern and Rocky Mount.

“We are excited to work with Richard and his team on this project,” says Cindy Stranad, APR, Articulon principal. “It is always a pleasure to have the opportunity to share new, unique and exciting concepts like MainSail’s co-ownership.”

The MainSail development is located within walking distance of Beaufort’s Front Street restaurants, shopping district and the Town Creek Marina. The townhomes are three-story, 1,925 square-foot homes with three bedrooms, three bathrooms, a roof top terrace, two decks, two porches, large two-car garages and an elevator in each unit. On-site amenities include a large pool, hot tub, cabana, clubhouse with fitness room, spa facilities, a large gathering room and a full-service concierge. Pre-sale pricing starts at less than $60,000 per unit share.

About Articulon:
Based in Raleigh, Articulon delivers branded marketing and PR programs that are commercially intelligent and targeted to drive results. With a hands-on approach, every campaign is custom built to meet client objectives based on our commitment to creativity and responsiveness. Inspired to gain results, Articulon helps clients to break through the abundance of noise with a brand and a focused message that creates a connection to their audience. Articulon works with professional service-based companies with a need to increase visibility and organizations that promote advocacy and cause-related health initiatives. Work has been completed for emerging brands and Fortune 500 organizations including: Panera Bread, AKC, Defond North America, Better Business Bureau of Eastern North Carolina, Hughes Pittman & Gupton and Saks Fifth Ave. Visit www.articulon.com or call 919.232.5008.

About MainSail of Beaufort:
MainSail of Beaufort is a Southern Star Community located in Beaufort, North Carolina. MainSail townhomes offer buyers an outstanding vacation experience and lifestyle in a manner that cannot be found elsewhere in coastal North Carolina. MainSail is conveniently located within walking distance of Beaufort’s Front Street restaurants, shopping district and the Town Creek Marina. The new development’s charm and amenities combined with the hassle-free and affordable co-ownership structure make MainSail a unique, one-time opportunity. Visit www.mainsailofbeaufort.com for more information.

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